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CitySavings launches bank-on-wheels initiative to advocate for financial inclusion in PH

by Gian Japsay

-

December 28, 2023

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Philippines – CitySavings, the thrift bank subsidiary of UnionBank led by the Aboitiz Group, debuts its Bank-on-Wheels (BOW) mobile kiosk to advocate for financial inclusion. The BOW serves underserved areas in the Visayas and Mindanao, as well as specified locations in Metro Manila.

Customers’ accessibility is improved by the cooperative Bank-on-Wheels mobile kiosk, which provides services including cash withdrawal and balance inquiries in association with UnionBank.

Using batteries to power the automated teller machines (ATMs) is one way that Bank-on-Wheels (BOW) demonstrates its dedication to sustainability and reduces carbon emissions associated with its operations.

Speaking about the launch, Lorenzo Ocampo, CitySavings chief executive officer, said, “Through Bank-on-Wheels, we bring convenient banking closer to our customers in the more remote areas. Extending services to regions where branch accessibility might be a challenge ensures easier access for our customers for their daily banking needs. This initiative is a glimpse of what’s to come as we strive to enhance accessibility and improve our services for our fellow Filipinos.”

Meanwhile, Manuel Santiago, Jr. CitySavings president, stated, “We take pride in the fact that this initiative prioritizes environmental responsibility without compromising growth and expansion. Our goal is to infuse sustainability into our efforts, paving the way for inclusive and sustainable prosperity across the country.” 

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Related Tags Aboitiz GroupBankCitySavingsMarketingPhilippinesUnionBank
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